Inside the Vatican
Catholic News Magazine
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via delle Mura Aurelie 7c
Rome 00165
Italy
"Inside the Vatican," Catholic News Magazine

Inside
the Vatican

Monthly Catholic News Magazine

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Press Kit

Advertise with Inside the Vatican

Advertising Requirements

All ads: 4-COLOR ONLY Accepted

TRIM SIZE: FULL PG/Bleed:  8.1/4" X 10.7/8"

BACK Cover TRIM SIZE:  8.1/4"  X  7.13/16"

Live Matter should be 1/4" from ALL edges.

Covers & Full Page (NET)  Rates:

Inside Front Cover, - FACE Front (page 3), - BACK Cover

10X 7-9X 4-6X   2-3X  1X
$1500.00 $1600.00 $1700.00  $1800.00 $2000.00

Inside Back Cover, - Inside FACE Back Cover

10X 7-9X 4-6X   2-3X  1X
$1350.00  $1440.00    $1530.00   $1620.00  $1800.00

INTERIOR Full Page

10X 7-9X 4-6X   2-3X  1X
$1050.00  $1120.00    $1190.00   $1260.00  $1400.00

PARTIAL PAGES:  4-COLOR ONLY

TRIM  sizes PRINT SIZES
1/12 PG 2 1/4" X 2 1/4" (square)
1/6 PG 2 1/4" X 4 1/4" (vertical or horizontal)
1/4 PG 7 1/16" X 2 1/4" tall (horizontal)
1/4 PG 4" wide X 4 5/8" tall (vertical)
1/3 PG 2 1/4" X 9 5/8" (vertical)
1/2 PG 7 1/16" X 4 6/8" - 4 3/4" tall (horizontal)
1/2 PG 4" X 9 5/8" tall (vertical)
2/3 PG 5 1/3" wide X 9 5/8" tall (vertical)

Partial Page (NET) Rates & QUANTITY DISCOUNTS:

SIZE 10X 7-9X 4-6X 2-3X 1X
1/12 PG $93.75 $100.00 $106.25 $112.50 $125.00
1/6 PG $206.25 $220.00 $233.75 $247.50 $275.00
1/4 PG  $375.00 $400.00  $425.00 $450.00 $500.00
1/3 PG $495.00 $528.00 $560.00 $595.00 $660.00
1/2 PG $638.00 $680.00  $725.00  $765.00  $850.00
2/3 PG $750.00 $800.00  $850.00 $900.00 $1000.00

INSERTS (you supply)

2 pg Insert - $1,500.00; 4 pg Insert - $2,500.00; Other - contact Advertising Dept. Additional charges may be applicable.

SPECIAL Advertising Display Options are available. Due to many variables, each request must be received before a cost can be offered.

  • Belly Band
  • Gatefold (Inside) 
  • Printed Polybag
  • Gatefold Back Cover
  • Poster
  • Reader Service with flap
  • Fold Out Tabs
  • Double Gate (Inside)

OTHER FEES That May Apply to Your Order:

PDF File Handling Fee: $50.00 (could be more, but $50 is average).

TYPESET/DESIGN your ad: $250.00 (minimum)

EDIT/UPDATE AD with new info: $50.00 ea

PLACEMENT REQUEST: (PER AD)

20% additional fee of Net cost is added to your order for RIGHT HAND page or UP-FRONT placement requests. 30% additional fee of Net (1X) is added for BOTH "RIGHT" Placements. (excluding covers)

CANCELLATION: Cancellation fees may be applied. See Ad Agreement.

Proposed Schedule/Deadlines

Issues  AD Material Due
January December 5th
February January 5th
March February 5th
April March 5th
May April 5th
June/July May 5th
August/September June 5th
October August 5th
November October 5th
December November 5th

FAX Ad Content for Editor Approval: ASAP to FAX# 1-270-325-3091 and ATTN: Joyce Rogers.

Editors reserve rights to decline ad.

Editors may rename issues/publishing times.


Urbi Et Orbi's Format Requests:

1. Native Quark Xpress and Adobe InDesign*. PageMaker formats can be acccepted, but will incur an "Extra Fee." That fee can be $50 or more, depending on the labor involved to transpose PDF to Quark. Please use and send in Highest Resolutions.

* PDFs generated from Adobe InDesign must be created using the PDF/X-1A:2001 preset.

2. Alternative option: we do it all ($250.00 minimum)

  • PDF's will incur an extra fee of $50 or more
  • Do not email Layouts (we are on a dial-up system)
  • Do not email Layouts to Joyce. (My email "doesn't have a clue" how to "translate.")

FYI: if you choose #2 above we provide the following details:

For "ITV" to TYPESET your ad, we can use:

FORMAT   BEST USED FOR
Quark      Photo, art & text
Tagged Image File    Photo only
Encapsulated PostScript   Photo (camera-ready art)
Coreldraw 6   Art & text (only CMYK)*

Text does not reproduce well from formats intended for graphics (e.g., TIFF). If you cannot submit an advertisement in one of the Art and Text formats, send artwork in an Art Only format and the Text separately. We will reassemble for the final copy.

Regarding fonts: To ensure font is not a problem, send the printer (or outline) and screen font (or bit-mapped) if you are using the Macintosh platform.

The appearance of advertisements prepared by any other than Inside the Vatican or St. Martin DePorres Community, are the sole responsibility of those individuals or organizations that have forwarded the advertisement onto us.

PAYMENT: is expected before your first ad run. Make checks payable to Inside the Vatican.

Why Advertise with Inside the Vatican News Magazine?

Inside the Vatican magazine is independent of any faction or interest group, in or out of the Catholic Church. Its purpose is to present its readers with the facts necessary for a clear understanding of the central decisions and actions of the Pope and his chief policy makers.

Previous advertisers have stated, Inside the Vatican performed better than any publication of its size.

We realize you have many requests for your advertising. We know placing your ad in INSIDE THE VATICAN magazine will be productive for you and your business. Your products will be seen not only here in the United States, but by POPE BENEDICT XVI in Vatican City, at newsstands across Rome and Italy, the United Kingdom, Australia, New Zealand, throughout Europe, and the rest of the world. That's BIG COVERAGE for your advertising dollar!

Inside the Vatican is published by Urbi Et Orbi Communications, a non-profit organization.

Inside the Vatican is the only Catholic journal focusing exclusively on the Vatican and the impact of the papacy worldwide.

Inside the Vatican has become the world's leading English-language news magazine reporting from the Vatican.

CIRCULATION Information - 10 issues per year

Current Paid Circulation: 15,000

Estimated Readers: 100,000 due to subscriptions at schools, libraries, churches, convents, monasteries.

To Place Your Order

Contact Joyce Rogers via phone at 1-800-789-9494 or 1-270-325-5418 or fax: 270-325-3091 or email: joylk@scrtc.com.

Fax and mail your completed "Agreement" page to us: Inside the Vatican, PO Box 57, New Hope, KY, 40052-0057, USA. (MAIL WITH PAYMENT for first ad, please).

REMINDER: Fax copy/rough draft FOR AD APPROVAL to: Joyce at 1-270-325-3091.

Inserts MUST be paid prior to each issue.

SHIP INSERTS TO: Publisher's Press, 100 Frank E. Simon Avenue, Shepherdsville, KY, 40165, USA. ATTN: Kevin Baugh

Clearly label on outside of boxes: "Inserts for INSIDE THE VATICAN Magazine" with ISSUE name (e.g., INSIDE THE VATICAN -- January 2005).

Inside the Vatican's Mission Statement & Policy

Inside the Vatican magazine is independent of any faction or interest group, in or out of the Catholic Church. Its editorial thrust is not based on liberal or conservative agendas. Its over-riding purpose is to present its readers with the facts and arguments necessary for a clear understanding of the central decisions and actions of the Pope and his chief policy makers.

The conviction of Inside the Vatican can be set forth in six words: journalism must aspire to the truth. Few are more aware than experienced journalists how long and involved the search for truth can be, never mind expressing it in clear and straightforward style.

Thus this journal will present the significant actions taking place or being contemplated by the Vatican. It will appraise these events in terms of their impact on Catholics and non-Catholics, with particular attention to the Pope's role as successor to St. Peter.

-  Dr. Robert Moynihan, editor

(partial quote from first issue of Inside the Vatican magazine.)


Urbi Et Orbi Communications, Inc. is the registered Publisher for Inside the Vatican magazine. Donations to either name are tax deductible in the United States. We are a non-profit organization.

About Our Readers

The universal appeal of Inside the Vatican ensures your advertising message will reach a variety of audiences. Our subscribers are spread throughout the world, with the majority being within the United States. They are Catholic Professionals and Catholic Leaders who enthusiastically support efforts to strengthen the Church and her mission. They are Non-Catholics interested in learning more about the Church. The "ITV" readership consists of families of strong faith.

Inside the Vatican is distributed to all:

  • American bishops
  • cardinals
  • embassies to the Holy See
  • senior Vatican officials.

Hundreds of copies are sold on news stands around St. Peter's Square and purchased by tourists and Italy's residents.


Inside the Vatican's ADVERTISING ORDER & AGREEMENT

with:

Name ______________________________

Company ____________________________

Address _____________________________

City _______________________________  

State _______  Zip/Post Code _________

Country ____________________________ 

Phone # ______________________________

Fax # ______________________________

Email _____________________________

Reserve ad space in INSIDE THE VATICAN as:

Covers & Full Pages: (check as #1, #2 choice)

Inside Front Cover:

Face Front (page 3) ____

BACK Cover  _____

Inside BACK cover _______

Inside Face BACK cover _____

Interior FULL page _____

PARTIAL Pages: (circle size & check direction design)

1/12th       1/6th       1/4th       1/3rd       1/2         2/3rd

Vertical ___   Horizontal ___

INSERT:  2 pg ____     4 pg_____    Other ______

SPECIAL AD DISPLAYS:

  • Belly Band
  • Gatefold (Inside)
  • Printed Polybag
  • Gatefold Back Cover
  • Poster
  • Reader Service with flap
  • Fold Out Tabs
  • Double Gate (Inside)

In How Many Issues? ______   & which issues?

(check issue/s & if multiple, # as 1, 2, 3...10, etc.)

Jan  ___    Feb  ___    Mar  ___    Apr  ___  May  ___

Jun-Jul  ___   Aug-Sep  ___   Oct  ___    Nov  ___   Dec  __  

PLACEMENTS (20%-30% of 1X fee)

  • RIGHT Page or Right-hand side of page: _____

  • UP-Front of magazine (in first 25 pages): _____

TYPESET/DESIGN my Ad ($250 minimum): _____

EDIT/UPDATE:  ($50 ea): _____

DIFFERENT ADS for DIFFERENT ISSUES:  _____  (It will be your responsibility to get new material to us by due dates, otherwise a previous run will be used.)

Advertising Terms & Conditions

Editors reserve the right to accept or reject any advertising.

Advertisements resembling editorial matter may be marked "Advertisement."

PAYMENT: The NET RATES for Advertising are the exact fees that are to be paid directly to Inside the Vatican. Agency Commission fees or other similiar costs are not to be deducted from the Net Rates.

First time customers are required to prepay the first ad.

Inserts Must ALWAYS be paid before each issue.

OTHER subsequent page/partial page ads can be billed upon publication. To previous clients, billing invoices are NET TERMS 30 Days. Invoices not paid within 30 days will incur a 2% LATE FEE. International clients will be allowed 60 Day Terms. Payment MUST be made in US Dollars to the USA Office and made out to Inside the Vatican magazine. Two full copies of the publication will be shipped to each advertiser. We do not print "tear sheets."

CANCELLATIONS: An advertisement order canceled by the advertiser before the order is complete, will be billed at the higher rate deemed for actual quantity insertions plus 20% of the Net (1 time ad quantity). Should the cancellation occur within the same quantity range, there will be a CANCELLATION FEE of 40% of the Net ad cost. Cancellation or changes in orders may not be made by the advertiser or its agency after the copy closing date. Advertiser/client is responsible for all payments. Insertions for preferred positions and Covers cannot be canceled!

CONDITIONS: Advertisers or representing agencies agree to indemnify and hold publisher harmless against any expense or loss by reason of claims arising out of publication or non-publication. Advertiser assumes all responsibility and liability for the content of  their advertisement in all matters.

I have read and agree to all conditions, terms, and payment as stated above. I understand Inside the Vatican will not be held responsible for any liabilities as to the publication of my advertisement.

Client Signature:  _______________________________

Date: __________________________________

RETURN by mail WITH YOUR SIGNATURE AND PAYMENT to: Inside the Vatican, ATTN: Joyce Rogers, PO Box 57, New Hope, KY, 40052-0057, USA. Make checks payable to Inside the Vatican. FAX copy to Joyce: 1-270-325-3091 to reserve space immediately.

Click here to view the above Advertising Order and Agreement on a printer-friendly page.


What Our Readers Say About "Inside the Vatican" Magazine

What Better Recommendation?

Not long after the first issue of our magazine appeared (1993), a Polish businessman was visiting Pope John Paul II. He asked what he could do for the Holy Father. The Pope holding a copy of INSIDE THE VATICAN said, "Do something for this magazine."

What a compliment!

But wait! Read what others have to say...

Deal W. Hudson-Editor of Crisis Magazine: "Because of their research and resources, Inside The Vatican is the only reliable source of information on what's really happening at the heart of the Church. It's essential!"

Stratford Caldecott-Center for Faith & Culture, Oxford: "In its exciting mixture of images and words, Inside The Vatican is a feast, a treat, a celebration, for anyone who wants to live spiritually and morally 'inside the Vatican.'"

Prof. Mary Ann Glendon, Harvard Law Professor: "No periodical is more appreciated by me and all the members of my family than Inside The Vatican. We rely on it for clear, accurate news on the Church in the modern world and for special features. The rich color, lucid writing, art history and restaurant tips are a bonus!"

Patrick Madrid-Editor in Chief, ENVOY Magazine: "There are many Catholic magazines I like, but there are only a few I love and read religiously. Inside The Vatican has long been one of those few. There's no better source for insightful, in-depth and trustworthy reporting about what happens within the walls of the Holy See. And the pictures! Rich photo documentaries dazzle the eye and illuminate the mind. If you really want to get "inside" the Vatican, subscribe to Inside The Vatican."

Austin Ruse-Head, Friday Fax on Family Issues: "Inside The Vatican is both indispensable and courageous. I have seen anti-Catholic and anti-life UN bureaucrats literally bristle at hearing the name of this magazine. It is a mark of distinction to make the devil mad."

Ralph Martin-Pres./Renewal Ministries & Author: "Inside The Vatican  is one of the very few magazines that truly reflect the broad range of Pope John Paul II's concerns for all aspects of the life and mission of the Church. I read each issue thoroughly."

Dr. Janet Smith-Consultor to the Pontifical Council on the Family, Professor of Philosophy, Univ-Dallas, Author, "Why Humanae Vitae was Right.": "It's always a thrill to receive a new issue of Inside The Vatican. There is such a variety of features; and updates on news I get nowhere else. It provides excellent commentary on important issues; art essays that exalt the heart, and the photography of places and churches in Rome keeps alive fond memories of my trips there. It whets my appetite for exploring the eternal city. I am proud to put it out on my coffee table and notice few resist its beauty."

Al J. Matt-Editor, The Wanderer: "Inside The Vatican provides valuable insights into the attitudes and thinking that help shape the direction of the Church. This magazine has an important role in our culturally bankrupt society. Each issue provides beautiful reminders of art, architecture, literature and faith that underlie Western Christian civilization."

Most Rev. Charles J. Chaput-Archbishop of Denver: "I read something valuable, interesting, and genuinely enriching in every issue of Inside The Vatican. American Catholics are blessed with a good variety of excellent Catholic reading choices. But I do not think any serious Catholic reader can be satisfied without regular access to this excellent journal."

Nina Shea-Head of Freedom House, Washington DC: "Inside The Vatican is a must-read for everyone interested in reading about what's going on behind the scenes in Rome and cutting-edge Catholic theological, social, and cultural issues. Editor, Bob Moynihan, has given us a beautiful and indispensable guide to the Roman Catholic Church in today's world."

Msgr. Flavio Capucci-Opus Dei World Hdqts, Rome Italy:  "Among the many merits of Inside The Vatican, I would like to emphasize the service it renders, issue after issue, to the unity of the Church. The multiplicity of gifts, the diverse vocations, the plurality of paths found within, show the wealth which God has endowed our Church. There is one condition without which this variety is transformed into conflict: it is lived within the same shared faith. This is a specific contribution offered by Inside The Vatican."

St. Peter's Basilica

Subscription Information

Inside The Vatican (ISSN 1068-8579) is a Catholic news magazine, published monthly except July and September, with occasional special supplements.

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